Effective Space Planning | Part 3- Taking the Plunge for Your New Space

optical space design, eyewear displays, office remodel, optical office design

Effective Space Planning | Part 3- Taking the Plunge for Your New Space

Finally, we get to part 3 (of 3) in our Effective Space Planning blog series and it is time to “take the plunge” on final decisions and see your dream become a reality! In parts 1 and 2 we discussed laying the ground work for the pre-design and worked through the design process. Now we will help you through the final steps and share with you how to prepare your new space for patients!

Final Details and Production

Once your space design has been perfected to the exact look you want, your design team will compile a formal quote and approval drawings. Take your time to review all the documents they provide for you. They should include a list of your color selections, final dimensions of the fixtures, and a general layout of the space and how it will look. As we have mentioned multiple times, taking your time up front to review all information allows you to avoid costly mistakes and change orders in the future! Keep in mind, your design team should provide you with cost estimations for things outside of their scope. Things like shipping costs to move the products from their location to your new space, as well as sales tax. We include these charges in our formal quotes, but not all companies do so make sure you account for these additional fees.

After you have given your design team the green light and submitted your down payments to get the project into production it is time for you to relax! That doesn’t mean you get to completely check out, but your level of involvement on the day to day will decrease. You still need to be available for questions and we recommend you communicate with your contractor on a regular basis to stay informed on the progress of the build out. It is important to also note…things may change (and that’s ok). Delays are not uncommon at this point in the process, and often the delays are out of the hands of your design team and contractor. The city can delay projects (due to permitting) or materials can be backordered from suppliers, there are a myriad of things that can change timelines. Don’t get discouraged if this happens and know that your teams will do everything they can to make sure the project runs smoothly and on time!

Reaping the Benefits of Your New Space

Once your space has been built out and all the fixtures installed it’s time for you to put the finishing touches on! Prepare your space for frames and create the environment you want your customers to experience. A well done new or remodeled space can often lead to a 20% increase in your average selling price for eyewear, and great client experiences lead to success for your practice. Make sure to keep your frame displays organized and up to date; a clean, orderly, and well-arranged space is more conducive to sales. For our suggestions on how to set up your displays, check out Preparing Your Space for New FramesFollow the Leader? Trends in the Industry, and The Sales Magic of Display.

We also recommend having a grand opening (or reopening) to bring your community and patients together. Events like these are a great way to create a connection with your patients that extend beyond the exam room. Your patients will appreciate the time to mingle with other patients and see your new office!

Beyond Your Finished Space

Once the build out/remodel is done it is important that you do not become complacent. It is vital that you stay up to date on your promotional materials and feature walls. Mixing things up and keeping your displays fresh will ensure your patients continue to be impressed and inspired when they visit your office.

We hope our Effective Space Planning blog series has helped you feel more confident in your upcoming (or potential) design project! We are happy to answer any questions you may have and welcome you to reach out to us!

Effective Optical Space Planning | Part 1- Laying the Groundwork

Eyewear display, optical space design, optical space remodel, design and build, eyewear displays

Part 1 | Laying the Groundwork and Setting Pre-Design Expectations 

Almost every conversation we have with new design clients start with “Where do I begin?”. We totally get it… the design process can be a bit overwhelming for someone who has never done it before. That’s why we are here to help!

In this three-part blog series, we will discuss the main questions and concerns clients have when starting the design process.

Now let’s get started by laying the groundwork and setting realistic pre-design expectations, timelines, and budgets!

Picking your Dream Team

Choosing the right “team” to work with is one of the most important decisions you will face throughout the design and build process. You want to make sure you pick a team that sees your vision and helps you accomplish your goals, while still being able to have the “tough” conversations when your ideas might not be the best course of action.

Your dream team should consist of a banking institution for financing, a design and manufacturing team, and a general contractor. For more advice on picking the right team visit our Wanting to Create a New Space? blog post.

Solidifying Financing and Creating a Budget

Your banking institution will solidify your financing and help you come up with a realistic budget for your build out. Not having a proper budget is the single biggest mistake that anyone can make when starting the design process. The second biggest mistake is thinking you can do it cheaper than people that do it professionally all the time. After 40+ years of manufacturing and construction experience, we have seen there are too many variables to define for someone to effectively work to an unrealistically low budget. Banks that do practice loans are a great source of “logical” information for construction and fixture budgets. They see the original budgets that loans were granted for and then have the data for the actual payments made. (more in our Answers to your FAQs blog post).

Unfortunately, we don’t have a one size fits all budget calculator but there are some industry averages you can work off to give yourself an idea of ranges.

Overall you are looking at $140-$180/sq foot, but keep in mind you will want to allow for some extra wiggle room in budget. There are always costs that you don’t expect (i.e. permit submittal fees, printing fees, etc.). Again, these are just averages so do not base your entire budget off this. You will want to get estimates from each of the trades to get a better idea of budget.

Creating an Initial Timeline for your Project

Make sure your give yourself PLENTY of time to complete your project. Rushed projects are usually never done as cost effectively or as thoroughly as they could be. Throughout the project your timelines may change, but it is imperative that you have an initial timeline to work from.

Here is an example of an estimated timeline we give our clients. Just as with the budget discussion, these are just estimations and your specific project timeline may vary.

  • Initial Design: 3 – 6 weeks (dependent on your speed of approvals)
  • Permit drafting: 1 – 2 weeks
  • Permit approvals (depends on the city): 4 – 6 weeks
  • Production & Construction (typically done simultaneously)
    • Production of fixtures and casework: 6 – 8 weeks
    • Construction (depends on the complexity of the build out): 8 – 10 weeks
  • Shipping/Pick Up: 2 – 5 business days
  • Installation: 1 week (depending on the complexity of installation)

Overall you are looking at about 5-7 months and that doesn’t include any of the time needed for discussions with the landlord about the lease or waiting on financing from your lender. Again, it is very important that you give yourself enough time to complete your project. Taking time up front and being involved through the design process will give you comfort knowing that when construction starts, you can stay focused on what you do best- eye health and fashion! (more in our Your New Office (Part 3) blog post)

Stay tuned for part two in our three-part series on Effective Space Planning!

HOW TO…START THE DESIGN PROCESS

Since when does anyone know exactly what they want right from the get go?! We know it is easier said than done, so here are some quick tips on how to design your new space and have fun doing it!

  1. Start with ideas of what you like and don’t like– To get an idea of how you want your space to look check out other offices in your area (optical as well as non-optical spaces like retail), flip through magazines, or browse company websites (especially the Ennco Display Group website ;)) – Shameless plug!
  2. Be open to new ideas– The great thing about having an experienced designer at your side is… they have all kinds of ideas and could do this with their eyes closed! Although it might be hard, be open to what they have to say even if it is outside of your (cozy and warm) comfort zone.
  3. Discuss the bottom line– Be prepared to discuss your budget. All too often unrealistic budgets can hamper great potential projects. We understand nobody likes to discuss the finances of design, but doing so will save you tons of time!
  4. Take the plunge– Give your design team the green light on your office plan! If you need to first give them the yellow light that’s ok too… baby steps! The team will create a visual 3D model for you to fall in love with- if it’s not love at first sight don’t fret, changes can be made to make it a perfect match.

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5. Practice Communication– The 3D model is a great way to see the   many different store fixtures styles and colors that will create the overall feel to your space. Be honest and open with your designer, this will allow the design process to move smoothly and more efficiently.

Well now you know…these 5 steps are easy to follow and will ensure you are successful when creating your new space. Of course there is always the option of telling your designer to take the lead and just show you the final product!

Happy Designing!